The Zeekr 7X has made its debut in Australia, arriving with a confidence typically seen in brands with a long-standing presence. This electric SUV is not only large and fast but also beautifully finished, packed with technology that seems to anticipate the needs of its driver. Unlike some tech firms that impose their innovations, Zeekr offers its advanced features as options, allowing users to choose what suits them best.
One such feature is the self-opening doors, which, while innovative, can be overly cautious, mistaking non-existent obstacles. Fortunately, these can be turned off, catering to those who prefer a more traditional approach. This introduction marks the second encounter with a Zeekr vehicle for many, the first being the stationary 009 Grande at the Chatswood showroom opening. While the 009 seemed designed for being driven in, the 7X is clearly meant for those who enjoy driving themselves.
The Zeekr Brand and Its Lineage
Zeekr, the premium electric arm of China’s Geely Group, shares its lineage with renowned brands such as Volvo, Polestar, and Lotus. This connection is significant, as the 7X does not feel like a mere startup experiment. The engineering and refinement evident in the 7X are a testament to the expertise and experience inherited from its sister brands.
The AWD Performance version of the 7X, which was tested over a week, boasts dual electric motors delivering approximately 475 kW and 710 Nm. This power enables the SUV to accelerate from 0 to 100 km/h in a claimed 3.8 seconds, offering thrilling performance that, while not necessary, is undeniably fun.
Performance and Range
The 7X is powered by a 100 kWh CATL “Qilin” battery and features an 800-volt electrical architecture. Under optimal conditions, Zeekr claims a 10-80 percent DC fast-charge time of around 16 minutes, placing it among the fastest-charging EVs available. The AWD Performance model carries a WLTP range rating of approximately 543 km. However, during the test drive, this figure seemed optimistic, especially given the brisk driving and high temperatures experienced.
Despite its size, the 7X offers light but accurate steering, making it feel smaller than its dimensions suggest. While not a sports SUV in the traditional sense, it excels as a long-distance cruiser.
Interior and Build Quality
Upon entering the 7X, expectations of subpar interior quality were quickly dispelled. Instead of cheap plastics and poor craftsmanship, the cabin features soft leather, solid switchgear, and an overall sense of meticulous attention to detail. This challenges the long-held stereotype of Chinese cars being “cheap and cheerful.”
“Everything feels substantial. Doors shut with a satisfying thud. Buttons behave like buttons. Nothing rattles or creaks.”
The interior is devoid of over-styling or gimmicks, offering a calm, coherent, and genuinely luxurious experience. Features like the rear passenger camera and pet mode are practical additions, enhancing the overall user experience.
Technology and Future Prospects
While the Zeekr AI assistant leaves room for improvement, the 21-speaker Zeekr Sound Pro audio system is a standout, delivering exceptional sound quality. As with many modern EVs, the 7X’s character will evolve with software updates. The robust underlying hardware supports this evolution, though elements like voice control require further refinement.
How Zeekr manages updates and long-term support will be crucial to its success. For now, the 7X presents a compelling case, forcing an acknowledgment that it is not just “good for a Chinese brand” but simply good. This realization challenges established automakers to elevate their game.
As the electric vehicle market continues to grow, the Zeekr 7X represents a significant new contender, poised to disrupt the status quo and redefine perceptions of Chinese automotive engineering.
