St Lucia Boutique in Subiaco is closing down.
A cherished fashion boutique and charm bar in Subiaco, St Lucia Boutique, will soon be closing its doors permanently. The decision comes after the owner, Alicia Kerrigan, expressed a loss of passion for the retail industry. The boutique, located on Rokeby Road, has been a vibrant part of the community since its inception in 2021.
In a heartfelt announcement on social media, Kerrigan revealed that the store would remain open for a few more weeks before shutting down for good. She described the decision as a difficult one, acknowledging that although she was not ready to let go, continuing would only delay the inevitable.
The Challenges of Retail
Kerrigan candidly shared her journey, stating, “While I wish I could say my heart is still in it, after closing our Joondalup store and navigating personal challenges, I’ve sadly lost my love for retail.” She emphasized that it would not be fair to her staff, customers, or herself to continue without the same passion she once had for the industry.
The retail landscape has become increasingly challenging, as Kerrigan noted, “The rising cost of living has changed how people spend.” This shift in consumer behavior has affected many small businesses, forcing owners to reassess their business models and personal commitments.
“I also found myself in a position I never wanted to be in, feeling like a pushy salesperson. I’ve always valued authenticity and honest connection, but the pressure to keep our doors open sometimes made it feel like I had no choice.”
A New Chapter
Despite the closure, Kerrigan has not lost her creative spirit or her love for the community. She plans to embark on a new chapter in her life, focusing on marketing, branding, and e-commerce. Her entrepreneurial journey has provided her with valuable insights and experiences that she intends to carry forward into her future endeavors.
St Lucia Boutique was not just a place for the latest fashion trends; it also offered unique DIY charm workshops. Customers could create custom 18k gold plated jewelry from a selection of over 300 different charms, all while enjoying a complimentary cheese board and drinks. This blend of fashion and creativity made the boutique a beloved spot for many in the community.
Community Impact and Future Plans
The announcement of the closure has resonated with the local community, many of whom have expressed their support and understanding. Kerrigan has promised to keep the community updated on the final closing date. In the meantime, the boutique is offering a half-price sale on items, allowing customers to take home a piece of the store’s charm before it closes.
The closure of St Lucia Boutique highlights the broader challenges faced by small retailers in today’s economic climate. As Kerrigan prepares to transition into a new phase of her career, her story serves as a poignant reminder of the resilience and adaptability required to navigate the ever-changing business landscape.
For now, the Subiaco community will cherish the remaining weeks of St Lucia Boutique, celebrating its contributions to local culture and creativity.
