3 March, 2026
social-mobility-for-millennials-the-rise-of-dinks-alices-and-henrys

When today’s young adults compare their lives to their parents’ at the same age, the differences are stark. While previous generations often enjoyed job stability, home ownership, and financial security in their 20s and 30s, today’s youth have access to a world of diverse cuisine, affordable travel, and powerful technology. Yet, these advancements come with a new kind of class identification that challenges traditional notions of the middle class. Enter the “Dinks,” “Alices,” and “Henrys.”

The term “Dink,” which stands for “dual income and no kids,” first emerged in the 1980s, describing couples who prioritized experiences like travel and dining over starting a family. As global fertility rates decline, this lifestyle is resurging, particularly among young social media users who showcase their lives filled with boutique workouts, luxury brunches, and wanderlust.

The Changing Economic Landscape

For many young people, the Dink lifestyle offers the allure of more disposable income and personal freedom. However, even with two incomes, the dream of home ownership remains elusive for many. The average UK household income does not suffice to purchase an average home, a stark contrast to previous generations.

While young full-time employees in the UK earn more than their parents did, with average weekly earnings of £499 for those aged 18-21, £648 for those aged 22-29, and £805 for those aged 30-39, the purchasing power has shifted dramatically. Salaries have stagnated since 2008, and when adjusted for inflation, the increase in earnings is marginal.

The share of young Brits who own their homes is 25% lower than in 1990.

New Class Identifications: Alices and Henrys

In this economic climate, many young people find themselves identifying as “Alices” or “Henrys.” An “Alice” is “asset-limited, income-constrained, employed,” representing the working poor who struggle even to dream of saving for a home deposit. Nearly 3 million people in the UK are working while receiving Universal Credit, highlighting the financial strain on this group.

Meanwhile, those who climb the income ladder may become “Henrys” – “high earners, not rich yet.” Despite earning significant salaries, these individuals face high marginal tax rates and student loan repayments, which significantly reduce their take-home pay.

For every additional £1 earned over £100,000, a taxpayer may only keep 31p due to taxes and loan repayments.

Implications and Solutions

The traditional middle class was once defined by homeownership and financial security, achievable through professional work. Today, while young people can enjoy consumption levels unimaginable to their parents, the same financial stability, particularly in housing, remains out of reach.

The solution to this disparity lies in addressing the housing shortage. Simple economics suggests that increasing the supply of affordable housing could alleviate the pressure. This would require building in less desirable locations, converting houses into flats, and overcoming resistance from established homeowners who often oppose new developments.

As young people navigate these economic challenges, they redefine what it means to be middle class. Whether identifying as a Dink, Alice, or Henry, the common thread is a shift in priorities and the need for innovative solutions to achieve financial security.