5 December, 2025
robert-irwin-s-dancing-with-the-stars-win-poised-to-launch-us-stardom

Robert Irwin’s recent victory on Dancing With The Stars could be a pivotal moment in his burgeoning career, potentially paving the way for significant success in the United States. The 21-year-old Australian, who captivated audiences alongside his dance partner Witney Carson, took home the coveted Mirrorball Trophy after a thrilling three-month competition.

Already a household name in Australia, thanks to his appearances in campaigns for brands like Bonds and as a host on I’m A Celebrity, Irwin’s win has significantly boosted his profile across North America. Publicist Max Markson, known for orchestrating some of the most lucrative celebrity deals in Australian history, believes this triumph could elevate Irwin to a level of fame comparable to his late father, Steve Irwin, the legendary Crocodile Hunter.

Potential for Lucrative Endorsements

Markson highlighted the financial opportunities that could arise from Irwin’s enhanced visibility in the US market. “[Robert’s] already got a profile here in this country, but his win promotes him tremendously in America, and it means he’ll get serious money in terms of endorsements and more television in America,” he stated. The possibility of Irwin pursuing a diverse range of projects beyond his father’s legacy is a significant aspect of his potential growth.

Public relations expert Nicole Reaney echoed this sentiment, suggesting that Irwin’s approachable and versatile persona could lead to substantial offers from overseas. “He holds a favourable persona,” she noted. “He’s likeable, fun and adaptable in how he could fit into various entertainment roles.”

Strategic Career Moves

Markson advised that Irwin should consider committing to long-term brand deals, similar to how George Clooney became synonymous with Nespresso. “Say yes to multi-year deals,” Markson recommended. “I’d be pushing for TV commercials…that’s the way to go. And at 21 years old, he can ask for what he wants.” Such deals could potentially be worth millions, providing a stable financial foundation for Irwin’s future endeavors.

Before his stint on Dancing With The Stars, Robert Irwin’s net worth was estimated at $7.7 million, mirroring that of his sister Bindi. While his earnings from the show remain undisclosed, it is speculated that his compensation could range from $447,000 to $606,000, depending on his duration in the competition. However, these figures might pale in comparison to the lucrative opportunities awaiting him.

Gratitude and Future Aspirations

Following his victory, Irwin expressed heartfelt gratitude to his supporters. In a social media post, he thanked his dance partner, Witney Carson, and his family for their unwavering support. “I’ll never be able to describe what last night and these last three months have meant to me, but I can say THANK YOU,” he wrote. He also acknowledged the inspiration from his sister Bindi, who won the same competition a decade ago.

Irwin’s triumph is not only a personal milestone but also an opportunity to represent Australia and the Australia Zoo on an international stage. “I lift this Mirrorball Trophy with a sense of gratitude that my message and everything I stand for was recognised in that ballroom,” he shared, reflecting on the friendships and lessons gained during the competition.

Looking Ahead

As Robert Irwin’s career trajectory takes a promising turn, the entertainment industry will be watching closely to see how he navigates his newfound fame. With a strong foundation in place and a supportive network, Irwin is well-positioned to explore a variety of roles and opportunities that align with his personal and professional aspirations.

As he embarks on this exciting journey, the world will be eager to see how Robert Irwin continues to build on his family’s legacy while forging his own path in the entertainment industry.