September 9, 2025 — 5:00am
In a world where luxury travel often comes with a hefty price tag, one traveler has managed to secure a coveted first-class seat on Emirates for a fraction of the cost. The journey from Dubai to Johannesburg on flight EK763, a daily service operated by an Airbus A380-800, typically costs $7,500 for a one-way ticket in first class. However, through strategic use of frequent flyer points, this traveler paid under $600.
The Journey Begins: Check-In and Baggage
At Dubai International Airport, the private departures entrance for Emirates business and first-class passengers is bustling. Despite the crowd, the first-class check-in process is relatively smooth, with only a minor hiccup when another passenger bypasses the line. First-class passengers are entitled to two checked bags, each weighing up to 32 kilograms, and two pieces of cabin baggage.
Maximizing Loyalty: The Emirates Skywards Program
Emirates Skywards, while not part of a global alliance, partners with Qantas, allowing travelers to book reward seats using Qantas Frequent Flyer points. This particular journey was booked with 117,000 Qantas points and less than $600 in cash, marking the third such booking by the traveler in two years. The ticket includes access to the expansive Emirates First Class Lounge in Terminal 3, which offers complimentary massages and direct boarding.
The First-Class Experience: Seat, Service, and Dining
The Seat
Located on the upper deck, the first-class cabin features 14 seats in a 1-2-1 configuration, complete with privacy doors and the famous Emirates “shower spa.” The seat itself is 82 inches long and 55 centimeters wide, transforming into a fully-flat bed. Passengers receive Emirates’ First Class pajamas and slippers, along with an assortment of snacks, chocolates, and luxury skincare products.
Entertainment and Technology
The in-flight entertainment system boasts a cinema-worthy 81cm HD screen with a selection of new releases. Free Wi-Fi and Bowers & Wilkins noise-cancelling headphones enhance the experience.
Service and Dining
Emirates’ white-glove service in first class is both friendly and efficient. The meal service is extensive, offering everything from Arabic tea and dates to Dom Perignon before take-off. While the lobster gratin disappointed, the cheeseboard and Arabic chocolates were delightful.
Sustainability Efforts and Policy Changes
Emirates is committed to sustainability, aiming for net-zero emissions by 2050. Recent policy changes include a partial ban on children under eight in first class when booked with points, though they can still fly if the fare is paid in cash.
The Verdict
Despite the older cabin interiors, Emirates First Class remains a symbol of luxury. The only downside was the flight’s duration, which felt too short to fully indulge in the amenities.
Rating: ★★★★½
Jenny Hewett, a Sydney-based freelance travel writer, shares her insights from this remarkable journey, highlighting the allure of luxury travel at a bargain price.
