
“Next year brother.” These were the words Ollie Dempsey cheekily commented on Bailey Smith’s Instagram post after the 2024 AFL Grand Final. The post featured Smith alongside Nick Daicos with the caption: “Be out there one day.” Fast forward to 2025, and Dempsey’s prediction has come true, marking a significant turnaround for Smith.
Bailey Smith’s journey over the past year has been nothing short of extraordinary. After being traded from the Western Bulldogs to Geelong, Smith has become a pivotal figure in Geelong’s run to the 2025 AFL Grand Final. His story is one of resilience and transformation, making him a standout character in this year’s decider.
A New Chapter at Geelong
Smith’s transition to Geelong came after a challenging period, including a year sidelined by an ACL injury. His debut in the blue and white hoops was marked by a renewed vigor and determination. From the outset, Smith demonstrated his ability to return to, and even surpass, his previous performance levels, quickly re-establishing himself as a superstar in the league.
However, Smith’s journey was not without its controversies. His antics, both on and off the field, led to a secret meeting with AFL chief Andrew Dillon and senior Cats officials. Despite these challenges, Smith’s candid discussions about his mental health struggles and his unique personality have endeared him to fans and teammates alike.
The Impact of a Unique Talent
Smith’s presence at Geelong has been described as a “breath of fresh air” by Cats legend Cameron Mooney. Mooney praised Smith’s on-field performance, noting, “His footy has been A++. After missing last year, from the moment he stepped onto the field he’s been outstanding.”
“Couldn’t be happier for him or prouder of him. I think all clubs allow individuals to be themselves a bit more, it’s the world we live in.” — Cameron Mooney
Smith’s unique approach to the game and life has set him apart from previous Geelong stars like Gary Ablett Jr and Joel Selwood. His ability to embrace his individuality while contributing significantly on the field has been a key factor in his success at the club.
Geelong’s Strategic Evolution
Geelong’s strategy of embracing individual player strengths has been instrumental in their success. This approach has made them a major destination club, attracting top talent and allowing players like Smith to thrive. Smith’s performance this season has been a testament to this strategy, earning him a maiden All-Australian selection and the title of recruit of the year.
Smith’s role in Geelong’s victory over Hawthorn in the preliminary final was particularly compelling, given Hawthorn’s interest in him last year. His football abilities, often overshadowed by his vibrant persona, were on full display, showcasing his value to the team.
A Bright Future Ahead
Geelong champion Tom Hawkins highlighted Smith’s impact on the club, both on and off the field. Hawkins noted, “He’s been a revelation for Geelong. No-one in their right mind could’ve predicted off the back of a knee reconstruction and some real battles he’s mentioned, that he could go and have done what he’s done. He’s given life to Geelong.”
The dynamic partnership between Smith and Max Holmes has exemplified modern AFL tactics, focusing on speed and ball movement. This partnership has fueled Geelong’s latest evolution, positioning them as strong contenders for the championship.
As Smith prepares for the grand final, he stands on the brink of becoming the first high-end pick from the 2018 draft class to win a premiership. His journey, marked by personal challenges and professional triumphs, has captivated the footy world and his legion of social media followers.
This year’s grand final day Instagram post could mark a new chapter in Smith’s career, potentially becoming his favorite yet, as he aims to lead Geelong to victory.