The 2025 AFL season has officially concluded, leaving fans with a plethora of unforgettable moments and dramatic storylines. As the league continues to expand its schedule, with plans to extend the finals in 2026, the appetite for AFL content remains insatiable. This year was no exception, with the trade period and off-field drama capturing the attention of fans across the nation.
While the traditional highlights like the Grand Final and the Brownlow Medal ceremony usually dominate discussions, this year’s most-read stories tell a different tale. From shocking trades to controversial bans, the 2025 season offered a rich tapestry of narratives that extended far beyond the field.
Unexpected Brownlow Victory and Coaching Clashes
One of the most surprising stories of the year was Matt Rowell’s unexpected triumph in the Brownlow Medal race. Despite being a long shot compared to favorite Nick Daicos, Rowell’s performance captivated the umpires, earning him a stunning 39 votes. His victory sparked debate over the voting process, as 11 of his votes came from games where he received no recognition from coaches.
Meanwhile, a public spat between Western Bulldogs coach Luke Beveridge and Port Adelaide’s Kane Cornes at GMHBA Stadium became a talking point. Though not a groundbreaking story, it highlighted the ongoing appeal of off-field drama to footy fans.
Trade Period Frenzy
The AFL trade period was a whirlwind of activity, with several high-profile moves and near-misses. Clayton Oliver’s interest in joining the GWS Giants was a standout moment, marking a significant shift for both the player and the club. Oliver’s potential move drew parallels to Jesse Hogan’s career revival, raising questions about whether Oliver could find similar success in a new environment.
Another major storyline was the Zach Merrett trade saga. Despite Hawthorn’s aggressive pursuit, Essendon held firm, refusing to trade their captain. This standoff highlighted a potential shift in the league’s dynamics, with clubs increasingly resisting player-driven moves.
Finals Fixture and Controversial Bans
The AFL finals fixture always garners significant attention, and 2025 was no different. Fans eagerly awaited the schedule, which served as a comprehensive guide throughout September. The anticipation for next year’s switch to a top 10 finals model adds another layer of excitement to the evolving format.
However, the season wasn’t without its controversies. Izak Rankine’s four-game suspension for a homophobic slur was a dark moment, overshadowing Adelaide’s otherwise stellar season. The decision to reduce his ban sparked widespread debate, with many questioning the league’s stance on player conduct.
Off-Season Moves and Looking Ahead
The most-read story of the year was the comprehensive coverage of every off-season move. This one-stop resource provided fans with updates on delistings, signings, and more, reflecting the high level of interest in the behind-the-scenes workings of the league.
As the AFL looks to 2026, with the return of the State of Origin and an expanded finals series, fans can expect even more thrilling developments. The league’s ability to generate compelling narratives both on and off the field ensures that the AFL will continue to captivate audiences for years to come.
With the 2025 season now in the books, the AFL community eagerly anticipates the next chapter in this ever-evolving sport.
